Where innovative Medical Go-To-Market Success is the rule! 

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Synergistic Marketing, founded in 1990 by Mark Lutvak, is a successful, growing and profitable sales and marketing contracting firm and consultancy. We are dedicated to serving Small Emerging businesses that own or possess Medical Technology or Medical Device IP. We support our clients with a go-to-market strategy that takes advantage of our extensive network of medical industry companies as well as our extensive list of contacts who are our Corporate Partners.

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Medical Technology and Device News Title

  • January 5, 2018:

    Telomere Diagnostics (TDx) has developed a genetic test which assesses an individual’s telomeres, a biomarker that changes with age. TDx’s goal is to provide consumers a new way to quantify their aging progress through detailed insight about their telomere biomarker. By proactively identifying accelerated telomere shortening and more directly understanding the benefits of current lifestyle choices, individuals can make educated decisions related to factors like diet, activity, and exposure to environmental factors when planning for the future. Full Story

  • January 3, 2018:

    EASYLOG Insulin Pen Injection Monitor by French company, BioCorp, was Cleared by theEU. The EASYLOG device provides easy monitoring of insulin pen injector usage. It fits on most common pen injectors and records the dose delivered, including the product concentration, as well as the time and date of when the injection happened. The device itself doesn’t have a display screen, so the data is transferred to the user’s smartphone for review at any time. The readings are also transferred to an online portal for doctors and caretakers to be able to analyze as necessary. Full Story

  • December 19, 2017:

    The Orbis Flying Eye Hospital paid a special visit to the San Francisco Bay Area for fundraising activities and a resupply before going to its next destination in Peru. FedEx not only generously donated the plane, but also provides the volunteer pilots and maintenance technicians, jet fuel, and its logistics services to ensure that the plane is always equipped and ready for a project. This third-generation hospital can fly twice as far, requires only two pilots, and is equipped with the latest ophthalmological technology that some teaching hospitals on the ground might not even have. Full Story

  • December 13, 2017:

    A new startup company called SLEEPON has recently launched their crowdfunding campaign for their first product, GO2SLEEP, “the world’s smallest sleep apnea detection ring.” GO2SLEEP is a ring made of waterproof medical silicone, weighing in at only six grams that the user slips on a finger before going to bed and then takes off and places on the charging dock upon waking up. Of note, the battery life is about three days without charging. Left untreated, sleep apnea increases the risk of numerous serious health issues, including high blood pressure, irregular heartbeat, and stroke. It affets an estimated 58 million people in the United States Full Story

  • December 9, 2017:

    Engineers at the University of California San Diego have developed a smartphone case and app that will make it easier for patients to record and track their blood glucose readings, whether they’re at home or on the go. .“Integrating blood glucose sensing into a smartphone would eliminate the need for patients to carry a separate device,” said Patrick Mercier, a professor of electrical and computer engineering at UC San Diego. “An added benefit is the ability to autonomously store, process and send blood glucose readings from the phone to a care provider or cloud service.” Full Story