Where innovative Medical Go-To-Market Success is the rule! 

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Synergistic Marketing, founded in 1990 by Mark Lutvak, is a successful, growing and profitable sales and marketing contracting firm and consultancy. We are dedicated to serving Small Emerging businesses that own or possess Medical Technology or Medical Device IP. We support our clients with a go-to-market strategy that takes advantage of our extensive network of medical industry companies as well as our extensive list of contacts who are our Corporate Partners.

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Medical Technology and Device News Title

  • March 22, 2017:

    Hartford HealthCare (HHC) has developed Mazor X, a surgical guidance system for spine procedures. It enables surgeons to be more precise, more efficient, and reduce the overall risk rate of spinal surgery. The system also uses precision mechanics and a bed-attached, bone-mounted surgical arm to guide surgical tools. Surgeons also utilize real-time 3D verification to confirm execution of the surgical plan using 3D imaging systems.Full Story

  • March 20, 2017:

    University of Bern in Switzerland have been working on an image guided microsurgery robot that can perform highly sensitive cochlear implantations, procedures that require drilling near fragile and critical tissues. They have performed the first procedures using the new system, offering doctors and patients more confidence of a safe procedure.Full Story

  • March 17, 2017:

    Abbott Labs introduced a glucose measuring device in Europe. The Libre is a waterproof button the size of a quarter that sits on the outside of the upper arm. It houses a tiny needle-shaped sensor that rests just under the skin, continuously measuring glucose levels in the interstitial fluid that bathes the cells. Users hold a companion device, or an Android phone, above the sensor to get an immediate reading; an arrow indicates if levels are rising or falling. Full Story

  • March 14, 2017:

    A team of engineers at the University of California-San Diego and La Jolla-based Nanovision Biosciences Inc. have developed the nanotechnology and wireless electronics for a new type of retinal prosthesis that brings research a step closer to restoring the ability of neurons in the retina to respond to light. The technology could help tens of millions of people worldwide suffering from neurodegenerative diseases that affect eyesight, including macular degeneration, retinitis pigmentosa, and loss of vision due to diabetes.Full Story

  • March 10, 2017:

    Researchers at Cal-tech and Lawrence Berkeley National Laboratory (Berkeley Lab) have -- in just two years -- nearly doubled the number of materials known to have potential for use in solar fuels which are created using only sunlight, water, and carbon dioxide (CO2).Full Story

  • March 7, 2017:

    New Imaging Technology allows Scientists and Clinicians to Visualize Biological Systems at UCSF's Bio engineering and Biomaterials High Resolution Correlative Imaging Facility. There they can examine a variety of biological specimens from bone, kidney, cartilage, blood vessels, teeth and other body tissues. The facility combines the best of the three microscopy techniques into a single instrument to produce exquisite images and detail for clinicians and scientists.Full Story