Where innovative Medical Go-To-Market Success is the rule! 

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Synergistic Marketing, founded in 1990 by Mark Lutvak, is a successful, growing and profitable sales and marketing contracting firm and consultancy. We are dedicated to serving Small Emerging businesses that own or possess Medical Technology or Medical Device IP. We support our clients with a go-to-market strategy that takes advantage of our extensive network of medical industry companies as well as our extensive list of contacts who are our Corporate Partners.

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Medical Technology and Device News Title

  • May 22, 2017:

    A neuroscientist, at West Virginia University, places a positron emission tomography (PET) helmet-like mobile scanner—designed for studies of human interaction, movement disorders, and more—on the subject’s head allowing research subjects to stand and make movements as the device scans. This Ambulatory Microdose Positron Emission Tomography (AMPET) scanner could launch new psychological and clinical studies on how the brain functions when affected by diseases from epilepsy to addiction, and during ordinary and dysfunctional social interactions.Full Story

  • May 15, 2017:

    A researcher holds a prototype of a biosensor designed to detect active levels of a medicine in the bloodstream, as part of a system to personalize drug dosing. The new technology has three basic components: a real-time biosensor to continuously monitor drug levels in the bloodstream, a control system to calculate the right dose and a programmable pump that delivers just enough medicine to maintain a desired dose.Full Story

  • May 15, 2017:

    Researchers from UCLA and the University of Connecticut have designed a new bio-friendly energy storage supercapacitor for cardiac pacemakers and other implantable medical devices eliminating the need for batteries. The supercapacitor charges using electrolytes from biological fluids like blood serum and urine, and it would work with another device called an energy harvester, which converts heat and motion from the human body into electricity—in much the same way that self-winding watches are powered by the wearer’s body movements. That electricity is then captured by the supercapacitor for use by the pacemaker or other implantable device.Full Story

  • May 1, 2017:

    Intuitive Surgical, a global technology leader in robotic-assisted, minimally invasive surgery, announced the da Vinci X Surgical System has received CE Mark approval in Europe. The da Vinci X System enables optimized, focused-quadrant surgery including for procedures like prostatectomy, partial nephrectomy, hernia repair, benign hysterectomy and sacrocolpopexy, among others. The System features flexible port placement and state-of-the-art 3D digital optics, while incorporating the same advanced instruments and accessories as Intuitive’s flagship system. The new system drives operational efficiencies through set-up technology that uses voice and laser guidance, drape design that simplifies surgery prep, and a lightweight, fully integrated endoscope.Full Story

  • April 21, 2017:

    IBM Machine Vision Technology Advances Early Detection of diabetic retinopathy (DR) using deep learning. The research found that a new method created by the IBM team achieved an accuracy score of 86 percent in classifying the severity of the disease across the five levels recognized on the international clinical DR scale. Diabetic retinopathy is one of the world's leading causes of blindness and affects one in three of the 422 million people who suffer from diabetes globally.Full Story